Select Page
  • Please note: You must have ALL content, copy, and images ready for ALL of your pages before we can begin working on your site.

  • To prevent losing any work, type your content in a saved Word document and copy and paste your work into the form fields.



    Click here to download the Word doc version of this form.

    Please fill this form out as completely and thoroughly as possible. Fields marked with an asterisks (*) are required and must be filled out to submit your form.

    When in doubt about dimensions for images, bigger is better (high resolution).

    Graphic design, copywriting, and additional technical work is not included in this Branding. If you require any of these, please purchase a block of VA time by clicking here.
  • Basic Information

  • Please enter the link of the Starter Site you wish us to work on.
  • If you’re looking to integrate your Starter Site with another site (i.e. Squarespace, Weebly, Wix etc.), we can replicate your layout to create a seamless experience for your clients while allowing you to keep your original site.

    Or if you're looking to switch over to a Starter Site completely but love your existing layout, we can replicate it on your Starter Site site.

    Please enter the link of the existing website you wish to use, what you want used from it, and your login email/username and password.
  • List up to 1 other desired page here.
  • Briefly describe any requests, areas you'd like us to focus on, etc.
  • Your Business

  • What is the primary purpose of the content on your site (i.e. growing your mailing list, gaining clients, selling products, etc)? Choose one or rank your top three.
  • What is your ideal client (age, sex, socioeconomic, etc)? Be specific! Describe one person (i.e. 23 year old woman, college graduate, cares about...)!
  • What is your ideal client's main problems and how can you help them?
  • Enter the URL addresses if you would like these social media links included on your site. Please enter N/A if not applicable.
    Google+TwitterFacebookPinterestLinkedInInstagram 
  • Brief description of your offered services (health coaching, fitness classes, in-person, group, online only, etc)
  • Branding

  • Upload your company logo here. Please provide high resolution transparent files (.png) or email vector files (.ai or .eps)
    Drop files here or
  • Do you know which font is used in your logo? Please provide it if known. If not, enter N/A
  • Provide your company's color palette here (hexadecimal or RGB). If you only have a photo of your colors, feel free to upload it above with your logo files. Or describe your desired palette (i.e. ocean blues/greens, etc).
  • Choose a header font to use on your website. To view a list of available fonts, go to Theme Customizer > General Settings > Typography > Header Font. Unsure? Enter N/A and our designer will help you choose.
  • Choose a body font to use on your website. To view a list of available fonts, go to Theme Customizer > General Settings > Typography > Body Font. Unsure? Enter N/A and our designer will help you choose.
  • Have a subscription to Shutterstock/Depositphotos/Adobe Stock? If so, tell us which one!
  • Have a subscription to Shutterstock/Depositphotos/Adobe Stock? If so, provide the login username below.
  • Have a subscription to Shutterstock/Depositphotos/Adobe Stock? If so, provide the login password below.
  • Provide links of websites whose designs you love and want your site to look similar to - this will help your VA get a better idea of what kind of website you want
  • Homepage

  • Briefly tell who you are, what you do, who you help, and what your big mission is (1-2 short paragraphs)
  • Provide a high resolution headshot/photo of yourself
    Drop files here or
  • Upload all images, files or any homepage content here.
    Drop files here or
  • Upload the graphics you would like to use as slider images - please provide as high resolution images as possible (i.e. L or XL image downloads from stock photo sites)
    Drop files here or
  • Want to showcase a particular program, service, or promotion? Describe it here.
  • List the desired featured boxes shown below the full-width slider (i.e. particular pages or programs). It's best to have 3, 4, or 6.
  • Write brief descriptions for each of the featured boxes (2-3 sentences). Try to keep them the same length.
  • Sizes: 300 x 300

    These images can be any shape you want (circle, rectangle, square), but they should all be appropriately resized to the same dimensions. If you don't know how to do this, upload high resolution photos. If you don't have any, icons will be used instead.

    These should correspond to the list above (i.e. if you listed Recipes as a featured box - have a photo of food).
    Drop files here or
  • Provide the login for the company you currently have your opt in set up through (MailChimp, Infusionsoft, Aweber, etc.). You will need to make sure it is set up on the opt in end. This is not done for you.
  • Upload any optin-related files here
    Drop files here or
  • Upload any additional graphics/files here.
    Drop files here or
  • About Page

  • Use the space below for About Page content.
  • More in-depth biography, tell your story, etc.
  • Upload all images, files or any About Page content here (i.e. photos of yourself, certification badges, etc). You can upload 50 items.
    Drop files here or
  • Contact Page

  • Standard contact page has a contact form. Want anything else (i.e. map of business location [please provide the address], call-to-action, hours, etc)?
  • Upload any additional contact page images/files here.
    Drop files here or
  • Blog Page

  • Standard blog page is full-width with a sidebar. Want anything else (alternate grid layout, show featured image, header image, etc)?
  • Upload any additional blog page images/files here.
    Drop files here or
  • Other Pages

  • Use the space below for content of other additional pages.
  • Upload all images, files or any other page content here. You can upload 50 items.
    Drop files here or
  • Sales Pages

  • Upload any additional images or files for your sales pages
    Drop files here or
  • Testimonials

  • Upload photos of the people who have provided you with a testimonial here (if you have them/have their permission to use them on your site). You can upload multiple files.
    Drop files here or
  • If you would like testimonials on your site, please paste them below. Be sure to include a name.
  • If you would like testimonials on your site, please paste them below. Be sure to include a name.
  • If you would like testimonials on your site, please paste them below. Be sure to include a name.
  • Navigation & Footer

  • What links do you want in your primary navigation menu (standard: Home, About, Products [with programs in dropdown menu], Client Access, Contact, Cart)?
  • This menu will appear directly beneath the footer area and can be good for terms/conditions/privacy policy, disclaimers, and more.
  • *Note: Only items that don't require specialized coding
  • Upload any navigation or footer files here (i.e. terms and conditions, disclaimers, etc).
    Drop files here or
  • Autoresponder

  • Mailchimp, Aweber, Infusionsoft, etc.
  • Misc

  • Upload any misc images/files here
    Drop files here or

Please use this image as a guide as you fill out your branding form.

Your template/layout may be different, but this is a tentative guide to show you where the different elements are generally located.

(Click image to enlarge)